How could we improve upon a wildly popular industry-standard live bait cooler? First, we replaced the standard hang tray with an all-new pull net. This new feature makes fetching your bait and changing the water a breeze. Second, we moved the air tube port from the edge of the sidewall up into the lid. This should allow you to fill/use more of the box capacity, while also cutting down on the small overflow splashes that result from allowing the cooler to vent around the air tube. Our powerful Gen2 2-speed 2X2 Air Pump keeps the water fully aerated, while the insulated cooler shields expensive bait from the elements. Plug into your car or boat’s cigarette lighter using a 12V adapter to run the pump overnight and keep bait fresh for the next morning.